By industry
A food expo and a packaging expo are not the same show.
One needs a cold chain and a hygiene inspection; the other needs a crane and three weeks of build-up. Here is what each sector's floor actually demands.
Industries
Pick your sector.
Who exhibits, who they are paying to meet, what the floor needs and the number your exhibitors judge you by.
Retail
A retail expo is a buying meeting with a floor plan around it.
Read the guideAutomotive & mobility
A car expo is two shows sharing a hall.
Read the guide3D printing & additive manufacturing
A 3D printing expo sells machines that take a year to buy.
Read the guideKitchen & bathroom
Kitchen exhibitors spend more on a stand than almost anyone.
Read the guideFood & beverage
A food expo is judged on the buyers, not the tastings.
Read the guideFurniture & interiors
Furniture shows sell a season, not a stand.
Read the guideConstruction & building
At a construction expo, the buyer is a company, not a visitor.
Read the guideAgriculture & farming
An agriculture expo carries its revenue on the weather.
Read the guideTextile & apparel
A textile fair is a sourcing meeting with fabric on the walls.
Read the guideBeauty & cosmetics
Beauty shows produce the biggest numbers and the hardest questions.
Read the guideHealthcare & medical
A medical expo is a congress with a trade floor attached.
Read the guideLogistics & supply chain
One RFP at a logistics expo is worth a thousand scans.
Read the guideEnergy & renewables
At an energy expo the delegate pass is the revenue.
Read the guidePackaging & printing
A packaging expo is decided by about twelve people.
Read the guideTourism & travel
A tourism expo is an appointment diary with pavilions around it.
Read the guideJewellery & watches
A jewellery fair runs on a few hundred exhibitors.
Read the guideReal estate & property
Property shows are run from the seminar room.
Read the guideFranchising
A franchise expo sells one thing: a qualified candidate.
Read the guideGaming & esports
A gaming expo is a crowd problem with games in it.
Read the guideEducation & careers
Education fairs arrive by the coachload.
Read the guide
By event type
Or start from the kind of show you run.
See what Expola would sell for your event.
A demo built around your program, your ticket types and your show floor.